Another reason not to drink bottled water: Volvic, which taps water from a spring in France (does this make it French tap water?), puts it in PETE bottles, ships it to Japan and markets it as pure and healthy (hence worth $1.50 per half-litre bottle), has introduced flavoured pure healthy water. “Volvic Fruit Kiss Lemon”. This little bit of double-think jumped out at me yesterday from the shelves of a Lawson in Umeda.
To add insult to injury I noted some familiar kanji in one corner of the label – our old friend mukajuu 無果汁, literally “no juice”. In other words, artificial flavouring. In spring water. Imported. From France.
I was under the impression that Volvic’s selling point was that it didn’t contain additives. I haven’t asked anyone here what they think of this. I expect to get an answer similar to the one a student gave me when I pointed out that his health drink contained nicotine: “Oh, but it’s the good nicotine.” (Incidentally, in a country renowned for it’s citrus fruits, what is this fixation with chemical lemons?) If Bigfoot wore charcoal snowshoes, his carbon footprint wouldn’t be bigger than a bottle of this crap. Do the world a favour and drink something else.